Phil Ratcliff, CFP®, founded rebel Financial in 2013, transforming it into one of the largest Fee-Only RIAs in the Midwest and among the fastest-growing organically nationwide. With a dedication to prioritizing people over profits, Phil has grown rebel Financial from the ground up through hard work, charisma, and a genuine passion for the business. He excels in advanced planning, including executive benefits, stock options, charitable giving, and complex estate/tax planning. Phil also focuses on refining business processes to propel the firm to new heights and consistently enhance client value.